British Broadcasting Seeking Private Equity Firms To Jointly Bid For Virgin Media Buyout

British Broadcasting is reportedly looking for private equity firms to partner its bid to buy-out Virgin Media (VMED.L) Television.According to reports, BBC Worldwide has begun talks with firms such as Cinven, Kohlberg Kravis Roberts, and Providence Equity Partners about a joint offer for Virgin Media Television, which includes the 50% share of the UKTV content business that the BBC does not already own.Virgin Media Television is the owner of digital television channels such as UKTV Drama, Bravo, and UKTV Gold.
http://www.rttnews.com/sp/Quickfactsnew.asp?date=04/21/2008&item=87
and
http://www.digitalspy.co.uk/broadcasting/a94250/bbc-looks-for-equity-for-virgin-tv-bid.html